Similarweb Vs Semrush

Top Guidelines Of Similarweb Vs Semrush

Top Guidelines Of Similarweb Vs Semrush

Comparable Web was the only tool to typically overestimate traffic. Ahrefs was the next most precise, underestimating total traffic for all websites by 17% (11.1 m approximated gos to compared to 13.4 m real visits), and typically ignoring traffic by 36% percent. We found SEMrush to be the least precise tool, ignoring total traffic for all websites by 30% (9.4 m estimated sees compare d to 13.4 m real sees), and typically undervaluing traffic by 42%.

Generally speaking, Ahrefs was the most accurate tool for estimating traffic of high traffic websites. The most undervalued sites for each tool were: ‘Charity 1’ by SEMrush (2.4 m sees difference), ‘Health’ by Comparable Web (725k sees distinction), and ‘Health’ by Ahrefs (957k check outs distinction). The largest portion underestimation was ‘Energy’ by Ahrefs, which undervalued traffic by 94%.

The biggest percentage overestimation was ‘B 2B Products’ by Similar Web, which overstated traffic by 128%. All three tools significantly undervalued traffic to ‘Health’, all by at least 500k check outs. This site gets a lot of traffic from longer tail place specific phrases, the majority of which will not likely have been gotten by the tools.

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The most precisely estimated website across all three tools was ‘Ecommerce 7’, on typical just 2% under real traffic levels. ‘Travel 1’ was considerably overestimated by Ahrefs and SEMrush, by 72% and 48% respectively. Anecdotally, the website in question competes well for exposure in really competitive search engine result that are controlled by big brands, however they themselves are not an established brand at all.

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Generally, websites with lower traffic levels were less precisely approximated. There were 3 websites with under 10k natural visits (‘Insurance coverage 1’, ‘Travel 2’ and ‘B 2B Products’), and practically every estimation by each tool was at least 40% inaccurate (either over or under). Just Similar Web got near estimating traffic for ‘Travel 2’, underestimating by 6%.

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There are a number of ways we might enhance or increase our test, consisting of but not limited to: Increase the variety of traffic estimator tools analysed. Increase the number of websites analysed. Utilize more precise analytical information (GA numbers tend to constantly include a pinch of salt). Utilize an even variety of website type (or analyse just a single vertical and website type).

See This Report on Similarweb Vs SemrushSimilarweb Vs Semrush for Dummies

Our rather restricted test is just the idea of the iceberg, but has hopefully shown that all traffic estimators have strengths and weak points, and their level of precision can vary quite substantially.

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